Solution 1 Establishing Brand Presence Through LINE Advertising

For new businesses or brands seeking to boost customer recognition and brand recall, utilizing LINE advertising or LINE Ads is the ideal approach. With access to over 54 million potential customers, it leaves a lasting brand impression and enhances visibility

LINE Ads is a promotional channel that provides rapid access to a large target audience, making brands more recognizable and creating awareness about products. With the advantage of having over 54 million users, businesses can accurately reach their target demographics, encompassing all ages, genders, and interests.

To meet diverse objectives and ensure maximum brand exposure, LINE Ads offers various options:

  • Website Visits: Increasing website traffic to showcase products and services.
  • Video Views: Attracting viewers to watch product videos in their entirety.
  • Reach: Expanding the number of people who see your ads.
  • Smart Channel Custom: Reaching targets on the LINE Chat List.

To maximize efficiency, the system automatically selects ad placements that align with your objectives, granting access to all LINE usage scenarios across six ad positions: Home Tab, Chat List, LINE VOOM, LINE TODAY, Wallet Tab, and LINE OpenChat.

When your target audience becomes interested, they transform into customers, allowing your brand to gain more followers, expand your customer base, and generate long-term sales. This effectively addresses growth objectives.

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Solution 2 Create strong brand recognition

For businesses aiming to connect with customers and convey their brand identity, having a LINE Official Account (LINE OA) can facilitate direct communication, making it easier for customers to engage with the brand. This can spark customer interest and ultimately enhance brand recognition and recall in the long run.

Having a LINE Official Account (LINE OA) is a valuable channel for businesses to connect with customers and create brand recognition. It enables brands to showcase the quality of their products and services, ultimately making it easier for customers to recognize the brand and consider it favorably. The more customers interact with the brand, the more it becomes top of mind for them.

LINE OA also enhances brand-building efforts through a variety of tools:

  • Premium ID: A Premium ID simplifies the process of remembering, adding, and sharing LINE OA.This boosts the visibility of the business and facilitates promotions across various online and offline channels.
  • Verified Account: A Verified Account adds credibility by confirming the brand's identity with LINE. It provides access to additional tools, making it easier for customers to find the business on both LINE and web search platforms. Importantly, it allows businesses to download LINE FRIENDS posters for free, facilitating friend-addition promotions.
  • Broadcasts: Broadcasting allows continuous interaction with customers and reinforces a positive brand image. It offers various formats, from text messages to videos, which are gaining popularity. It's a fast way to communicate with a large number of customers in a short time.

All of these elements contribute to customer trust and confidence, leading to informed purchase decisions and positive word-of-mouth recommendations. This, in turn, helps the brand gain more recognition and trust among its audience.

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Looking for help ?

Partners to help develop your business with products and services from LINE

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LINE Official Account can be logged into on both the website (LINE Official Account Manager) and on the mobile application.

Log in on Application

1. Download the Official Account application

2. Log in using your LINE account or Business account

Log in on LINE Official Account Manager website

1. Go to

2. Log in using your LINE account or Business account


LINE Business ID is a self-authentication system that allows you to use the same ID to log into various LINE services for businesses and developers.

You can log into LINE Business ID with a LINE account or a Business account (logging in with an email address).


There are 3 types of LINE accounts for business purposes, which can be distinguished by the different badge colors.


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